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YEA! THAT’S FRESH » Blog Archive » Objectififed Trailer

Objectififed Trailer

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It looks like Gary Hustwit, the director of Helvetica has done it again with Objectified, premiering this month.



Objectified is a feature-length documentary about our complex relationship with manufactured objects and, by extension, the people who design them. It’s a look at the creativity at work behind everything from toothbrushes to tech gadgets. It’s about the designers who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis. It’s about personal expression, identity, consumerism, and sustainability. More about the film on the Objectified Site.



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